Posts Tagged ‘Walmart’

Walmart and Google get further in to games

Yesterday it was Best Buy and Target, today it’s Walmart and Google. Apparently there’s money in this whole gaming thing the kids are in to…

Beware the dangers of falling prices!

Walmart is getting serious about diving in to game sales, launching their new Gamecenter website earlier today.

Gamecenter serves as an online store, and also offers game previews, developer interviews, and publisher promotions. Walmart is also going to allow customers to trade is video games and consoles online in exchange for prepaid Walmart Visa cards. Walmart will pay all associated shipping costs for those exchanges.

Google has announced the Chrome Web Store, which will be opened later this year.

While Chrome users will be able to create shortcuts for apps access and the like, since everything sold on the store will consist of general web applications, all will run just fine for anyone using a different OS.

Some of the icons noticeable in the example picture of Web Store products are Lego Star Wars and Plants vs. Zombies. Google has made moves to get involved in gaming before this, and they’ve clearly decided that the distribution side is the way to go.

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Walmart, Best Buy, Toys R Us to be bigger problems than piracy

Mooooo!

You might have heard that Walmart, Best Buy and Toy R Us are getting back in the used game market. While there is no news about how far into it Toys R Us and Best Buy are going to be doing this, Walmart at least seems to think they can make this work. They are rolling this out to 5 stores and will ‘monitor with great interest’. Walmart is taking a smart approach, going slowly and making sure things work for them. Used sales is a large market and rushing into it as they did before with the kiosks was a bad move. At least they’ve learned some lessons and are taking a more sensible approach.

Right on the heels of this announcement by big box retailers, Andrew Oliver, co-founder of Blitz Games, has said that used sales is more of a problem than piracy. He told Develop:

“Arguably the bigger problem on consoles now is the trading in of games,” he tells Develop.

 

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